The Strategy
To make sure the home made a strong impression on the market, I started by reviewing what updates would have the most impact. We identified minor repairs as key steps to enhance the property’s appeal without breaking the budget. Since Juliet was out of state, I took full responsibility for managing these updates. The plan was simple: get the home market-ready quickly and position it to attract serious buyers from day one.
The Execution
My team oversaw everything from removing unwanted furniture to arranging snow shoveling and yard cleanup. We brought in trusted contractors to complete the repairs and had the home professionally photographed. With those updates complete, we launched a comprehensive marketing campaign, combining online exposure with local outreach. I kept Juliet updated throughout the entire process—whether it was progress on the home prep or responses from potential buyers.
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The Result
Just one week after hitting the market, Juliet received an offer above asking price—and accepted it. Even with a few delays from the title company, we kept everything on track thanks to the support of the legal team I connected her with. We closed the sale in a timely manner, and Juliet did not even need to set foot back to New York. It was the stress-free experience she hoped for, and I’m proud that we delivered.
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